CASE STUDY
This rebrand for PlantHouse reimagines the company’s visual identity through a bold, colorful, and retro-inspired design system aimed at connecting with a younger audience. Drawing inspiration from playful vintage aesthetics and vibrant plant culture, the project introduces expressive typography, a vibrant color palette, and dynamic branding elements that make the experience feel approachable, creative, and community-driven. The redesign balances the calming nature of plants with a more modern and socially engaging personality, transforming the brand into a visually immersive experience that feels fresh, youthful, and memorable across both digital and physical touchpoints.
ROLES
Graphic Designer
TOOLS
Adobe Illustrator, Adobe Photoshop
